The Global Fitness App Market to grow from USD 3,312.58 Million in 2019 to USD 13,016.77 Million by 2025, at a Compound Annual Growth Rate (CAGR) of 25.61%.
Market Segmentation & Coverage:
The research report categorizes the Fitness App Market to forecast the revenues and analyze the trends in each of the following segments:
"The Diet and Nutrition is projected to witness the highest growth during the forecast period"
Based on Function, the Fitness App Market studied across Activity Tracking, Diet and Nutrition, and Workout or Exercise. The Activity Tracking commanded the largest size in the Fitness App Market in 2019, followed by the Workout or Exercise. On the other hand, the Diet and Nutrition expected to grow at the fastest CAGR during the forecast period, followed by the Activity Tracking.
"The Altruistic Fitness Apps is projected to witness the highest growth during the forecast period"
Based on Type, the Fitness App Market studied across Altruistic Fitness Apps, Competitive Fitness Apps, Fitness-Tracking Apps, Social Fitness Apps, and Workout Fitness Apps. The Fitness-Tracking Apps commanded the largest size in the Fitness App Market in 2019, followed by the Workout Fitness Apps. On the other hand, the Altruistic Fitness Apps expected to grow at the fastest CAGR during the forecast period, followed by the Social Fitness Apps.
"The Asia-Pacific is projected to witness the highest growth during the forecast period"
Based on Geography, the Fitness App Market studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas region surveyed across Argentina, Brazil, Canada, Mexico, and United States. The Asia-Pacific region surveyed across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, South Korea, and Thailand. The Europe, Middle East & Africa region surveyed across France, Germany, Italy, Netherlands, Qatar, Russia, Saudi Arabia, South Africa, Spain, United Arab Emirates, and United Kingdom. The Americas commanded the largest size in the Fitness App Market in 2019, followed by the Europe, Middle East & Africa. On the other hand, the Asia-Pacific expected to grow at the fastest CAGR during the forecast period, followed by the Europe, Middle East & Africa.
The factors attributing to the growth of the market are prevalence of health and fitness app owing to increasing benefits in affordable and accessible way, growing number of mergers & acquisitions, and educating, motivating, and contributing to healthy habits. However, some factors such as issues related to accuracy may hinder the market growth. The Fitness App Market expected to showcase the opportunities such as rising number of product launches with innovative features and wearable technology integration and apps offering a holistic approach to wellness. Soon market may face the possible challenges in the growth due to concern over data security. However, the key players in the market are putting regressive efforts to provide innovative offerings and benchmark strategies in the market.
Global Fitness App Market: Market Dynamics
Cumulative Impact of COVID-19:
COVID-19 is an incomparable global public health emergency that has affected almost every industry, so for and, the long-term effects projected to impact the industry growth during the forecast period. Our ongoing research amplifies our research framework to ensure the inclusion of underlaying COVID-19 issues and potential paths forward. The report is delivering insights on COVID-19 considering the changes in consumer behavior and demand, purchasing patterns, re-routing of the supply chain, dynamics of current market forces, and the significant interventions of governments. The updated study provides insights, analysis, estimations, and forecast, considering the COVID-19 impact on the market.
360iResearch Competitive Strategic Window:
The 360iResearch Competitive Strategic Window analyses the competitive landscape in terms of markets, applications, and geographies. The Competitive Strategic Window helps the vendor define an alignment or fit between their capabilities and opportunities for future growth prospects. During a forecast period, it defines the optimal or favorable fit for the vendors to adopt successive merger and acquisition strategies, geography expansion, research & development, and new product introduction strategies to execute further business expansion and growth.
360iResearch FPNV Positioning Matrix:
The 360iResearch FPNV Positioning Matrix evaluates and categorizes the vendors in the Fitness App Market on the basis of Business Strategy (Business Growth, Industry Coverage, Financial Viability, and Channel Support) and Product Satisfaction (Value for Money, Ease of Use, Product Features, and Customer Support) that aids businesses in better decision making and understanding the competitive landscape.
Company Usability Profiles:
The Fitness App Market is highly competitive and characterized by the presence of a large number of international and regional players in the market. The market has witnessed increased competition between vendors based on the pricing model, technology differentiation, brand name, quality of service, price differentiation, and technical expertise.
The report profoundly explores the recent significant developments by the leading vendors and innovation profiles in the Global Fitness App Market, including Aaptiv Inc., Adidas AG, Azumio Inc, Daily Workout Apps, LLC, Fitbit, Inc., Fooducate Ltd, Garmin Ltd, Google LLC, Nike Inc, Noom, Inc., Polar Electro Oy, Runkeeper, Runtastic GmbH, Samsung Electronics Co., Ltd., Sports Tracking Technologies, Under Armour Inc, and Wahoo Fitness LLC.