Amaranth Seed Oil Market by Extraction Process (Cold Pressing Process, Organic Solvent Extraction Process, Supercritical Fluid CO2 Extraction Process), Distribution Channel (Offline, Online), End-Use - Global Forecast 2024-2030

[190 Pages Report] The Amaranth Seed Oil Market size was estimated at USD 1.24 billion in 2023 and expected to reach USD 1.38 billion in 2024, at a CAGR 12.05% to reach USD 2.75 billion by 2030.

Amaranth seed oil is a plant-based oil derived from the seeds of the amaranth plant, a species known for its high nutritional value and resilience. The importance of amaranth seed oil is attributed to its rich composition of unsaturated fatty acids, primarily linoleic acid (omega-6) and oleic acid (omega-9), as well as squalene, tocopherols, and phytosterols. Amaranth seed oil finds applications in numerous sectors, significantly in skincare and beauty products, due to its emollient and antioxidant properties. Furthermore, amaranth oil is used in the food and beverage industry as a dietary supplement and in aromatherapy and massage oils, capitalizing on its therapeutic benefits. The amaranth plant is relatively easy to cultivate and is resistant to drought and pests, making it a sustainable crop for many regions that may have otherwise unusable land. However, the production complexity of amaranth seed oil and the allergic reactions associated with it impact the product adoption. As the demand for amaranth seed oil grows, innovation and research are crucial to sustaining market growth. Market players are developing cost-effective extraction methods to lower production costs, breeding high-yield amaranth varieties resilient to climate change, and creating scientifically validated health claims to support marketing.

In the Americas, particularly in North America, amaranth seed oil is predominantly used as a nutritional supplement and in high-end cosmetic products due to its hydrating and anti-aging properties. The clean-label movement and the demand for natural ingredients in the United States and Canada have propelled its use in the food and beverage industry as a functional ingredient. Key players in the Americas operate on a smaller scale compared to global giants, focusing on producing high-quality, organic amaranth seed oil catering to health-conscious consumer bases. The APAC region sees a larger application of amaranth seed oil in traditional medicines and dietary practices. Countries such as China and India, with a long history of herbal medicine, incorporate amaranth seed oil as part of holistic remedies. The APAC region, especially India, is one of the leading producers of amaranth seed and its derivative products, including oil. The traditional significance and the integration of amaranth in regular agricultural practices support the large-scale production in this area. In the EMEA region, there is a growing trend for incorporating amaranth seed oil in the development of health supplements, particularly for heart health and cholesterol management. The European market demonstrates a substantial demand for organic and natural cosmetics, which includes products made with amaranth seed oil. Several Eastern European countries have increased their focus on amaranth production due to the crop's adaptability to different soils and climates.

The cold pressing process involves compressing amaranth seeds at low temperatures to extract the oil. This method preserves the nutritional profile of the oil, including its unsaturated fats, squalene content, vitamins, and minerals. Cold-pressed amaranth seed oil is highly desired for its health benefits and is commonly used in premium dietary supplements and high-quality cosmetics. The organic solvent extraction process uses a solvent to dissolve the oil from the amaranth seeds, after which the solvent is removed to leave behind the oil. The solvent extraction process can achieve higher yields than cold pressing and is often more cost-effective.

Supercritical fluid CO2 extraction is a state-of-the-art technique that uses carbon dioxide at supercritical pressures to extract oil. This method is known for its selectivity, efficiency, and ability to maintain the quality and purity of the oil. It is the preferred choice for producing the highest-grade amaranth seed oil, often used in nutraceuticals and advanced skincare formulations. Due to the high investment and operational costs of supercritical CO2 extraction, the end products are more expensive, catering to a niche market that values the exceptional quality of the extract. This process is environmentally friendly as well since it leaves behind no toxic residues.

Offline distribution includes traditional brick-and-mortar stores such as health food stores, supermarkets, and specialty stores, as well as direct sales from manufacturers through their exclusive outlets or distributors and partnerships with retailers. Consumers who prefer face-to-face interaction and personalized recommendations tend to choose offline channels when purchasing amaranth seed oil. The online segment consists of e-commerce platforms, company-owned websites, and online health stores. As the digital landscape expands, online shopping for health-related products, including amaranth seed oil, has become increasingly popular. Consumers who prioritize convenience and saving time will often choose online shopping to purchase amaranth seed oil. Offline channels benefit from direct customer engagement and the tactile shopping experience but are limited by geographical reach and operating hours. Online channels, on the other hand, offer unparalleled convenience, a wider selection, and typically, more competitive pricing, yet can suffer from concerns over product authenticity and the inability to physically inspect products before purchase.

The utilization of amaranth seed oil in the cosmetics and personal care industry stems from its high squalene content, a powerful emollient with antioxidant properties. Amaranth seed oil is used in formulations for moisturizers, serums, and natural cosmetic products due to its ability to hydrate the skin and improve elasticity. Customers in this segment often prefer natural, organic products that promise anti-aging benefits and are willing to pay a premium for high-quality, sustainable items. In the food and beverage sector, amaranth seed oil is valued for its nutritional benefits, including a high content of omega fatty acids, tocopherols, and phytosterols. The oil is used in premium dietary supplements, as a salad dressing, and in fortified foods and drinks. In the realm of pharmaceuticals and nutraceuticals, amaranth seed oil is sought after for its potential health benefits, including supporting cardiovascular health, boosting immunity, and reducing inflammation. The demand in this segment often revolves around the oil's bioactive compounds and their contribution to health supplements that address specific consumer health concerns.

The market dynamics represent an ever-changing landscape of the Amaranth Seed Oil Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.

The market disruption analysis delves into the core elements associated with market-influencing changes, including breakthrough technological advancements that introduce novel features, integration capabilities, regulatory shifts that could drive or restrain market growth, and the emergence of innovative market players challenging traditional paradigms. This analysis facilitates a competitive advantage by preparing players in the Amaranth Seed Oil Market to pre-emptively adapt to these market-influencing changes, enhances risk management by early identification of threats, informs calculated investment decisions, and drives innovation toward areas with the highest demand in the Amaranth Seed Oil Market.

The porter's five forces analysis offers a simple and powerful tool for understanding, identifying, and analyzing the position, situation, and power of the businesses in the Amaranth Seed Oil Market. This model is helpful for companies to understand the strength of their current competitive position and the position they are considering repositioning into. With a clear understanding of where power lies, businesses can take advantage of a situation of strength, improve weaknesses, and avoid taking wrong steps. The tool identifies whether new products, services, or companies have the potential to be profitable. In addition, it can be very informative when used to understand the balance of power in exceptional use cases.

The value chain of the Amaranth Seed Oil Market encompasses all intermediate value addition activities, including raw materials used, product inception, and final delivery, aiding in identifying competitive advantages and improvement areas. Critical path analysis of the <> market identifies task sequences crucial for timely project completion, aiding resource allocation and bottleneck identification. Value chain and critical path analysis methods optimize efficiency, improve quality, enhance competitiveness, and increase profitability. Value chain analysis targets production inefficiencies, and critical path analysis ensures project timeliness. These analyses facilitate businesses in making informed decisions, responding to market demands swiftly, and achieving sustainable growth by optimizing operations and maximizing resource utilization.

The pricing analysis comprehensively evaluates how a product or service is priced within the Amaranth Seed Oil Market. This evaluation encompasses various factors that impact the price of a product, including production costs, competition, demand, customer value perception, and changing margins. An essential aspect of this analysis is understanding price elasticity, which measures how sensitive the market for a product is to its price change. It provides insight into competitive pricing strategies, enabling businesses to position their products advantageously in the Amaranth Seed Oil Market.

The technology analysis involves evaluating the current and emerging technologies relevant to a specific industry or market. This analysis includes breakthrough trends across the value chain that directly define the future course of long-term profitability and overall advancement in the Amaranth Seed Oil Market.

The patent analysis involves evaluating patent filing trends, assessing patent ownership, analyzing the legal status and compliance, and collecting competitive intelligence from patents within the Amaranth Seed Oil Market and its parent industry. Analyzing the ownership of patents, assessing their legal status, and interpreting the patents to gather insights into competitors' technology strategies assist businesses in strategizing and optimizing product positioning and investment decisions.

The trade analysis of the Amaranth Seed Oil Market explores the complex interplay of import and export activities, emphasizing the critical role played by key trading nations. This analysis identifies geographical discrepancies in trade flows, offering a deep insight into regional disparities to identify geographic areas suitable for market expansion. A detailed analysis of the regulatory landscape focuses on tariffs, taxes, and customs procedures that significantly determine international trade flows. This analysis is crucial for understanding the overarching legal framework that businesses must navigate.

The regulatory framework analysis for the Amaranth Seed Oil Market is essential for ensuring legal compliance, managing risks, shaping business strategies, fostering innovation, protecting consumers, accessing markets, maintaining reputation, and managing stakeholder relations. Regulatory frameworks shape business strategies and expansion initiatives, guiding informed decision-making processes. Furthermore, this analysis uncovers avenues for innovation within existing regulations or by advocating for regulatory changes to foster innovation.

The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Amaranth Seed Oil Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Amaranth Seed Oil Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

• Evonik Launches GMP-Quality Plant-Based Squalene

  Evonik Industries AG has announced the availability of PhytoSquene, a non-animal-derived squalene sourced from amaranth seed oil, now produced in compliance with Good Manufacturing Practices (GMP). Conforming to European Pharmacopoeia standards, PhytoSquene supports the pharmaceutical industry's transition to plant-based ingredients, aligning with Evonik’s mission to significantly increase its portfolio of Next Generation Solutions. [Published On: 2023-10-23]

• Nutricircle Launches Plant Protein Isolates

  Nutricircle, a Hyderabad-based enterprise with a foundation in scientific research and development, launched a novel range of nutrition-infused plant protein isolates. Nutricircle's strategic launch at AAHAR was motivated by the dual goals of promoting protein-rich diet choices and engaging with nutraceutical entities to further the reach of their sustainable and health-oriented products. [Published On: 2023-03-20]

The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Amaranth Seed Oil Market. This critical assessment involves a thorough analysis of the organization’s resources, capabilities, and overall performance to identify its core strengths and areas for improvement.

The report delves into recent significant developments in the Amaranth Seed Oil Market, highlighting leading vendors and their innovative profiles. These include A.G. Organica, Aliapure, Amaranth Beteiligungs GmbH, Aromantic Ltd., Biopurus, Blue Labelle Skincare, Ekologie Forte Pvt. Ltd., Erbology, FLAVEX Naturextrakte GmbH, Garden of Wisdom, Kanha Nature oils, Keynote International, Lotus Garden Botanicals, M Plus Group Ltd., NHR Organic Oils, Organiczing, Praan Naturals by Natural Sourcing, LLC, Proderna Biotech Pvt. Ltd., Rising Sun Botanicals, SanaBio GmbH, Siberian Green Australia by Persimmon LLC, The Sun LLC, and W. ULRICH GmbH.

This research report categorizes the Amaranth Seed Oil Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Extraction Process
  • Cold Pressing Process
  • Organic Solvent Extraction Process
  • Supercritical Fluid CO2 Extraction Process
• Distribution Channel
  • Offline
  • Online
• End-Use
  • Cosmetics & Personal Care
  • Food & Beverage
  • Pharmaceuticals & Nutraceuticals

• Region
  • Americas
    • Argentina
    • Brazil
    • Canada
    • Mexico
    • United States
      • California
      • Florida
      • Illinois
      • New York
      • Ohio
      • Pennsylvania
      • Texas
  • Asia-Pacific
    • Australia
    • China
    • India
    • Indonesia
    • Japan
    • Malaysia
    • Philippines
    • Singapore
    • South Korea
    • Taiwan
    • Thailand
    • Vietnam
  • Europe, Middle East & Africa
    • Denmark
    • Egypt
    • Finland
    • France
    • Germany
    • Israel
    • Italy
    • Netherlands
    • Nigeria
    • Norway
    • Poland
    • Qatar
    • Russia
    • Saudi Arabia
    • South Africa
    • Spain
    • Sweden
    • Switzerland
    • Turkey
    • United Arab Emirates
    • United Kingdom

1. Market Penetration: This section thoroughly overviews the current market landscape, incorporating detailed data from key industry players.
2. Market Development: The report examines potential growth prospects in emerging markets and assesses expansion opportunities in mature segments.
3. Market Diversification: This includes detailed information on recent product launches, untapped geographic regions, recent industry developments, and strategic investments.
4. Competitive Assessment & Intelligence: An in-depth analysis of the competitive landscape is conducted, covering market share, strategic approaches, product range, certifications, regulatory approvals, patent analysis, technology developments, and advancements in the manufacturing capabilities of leading market players.
5. Product Development & Innovation: This section offers insights into upcoming technologies, research and development efforts, and notable advancements in product innovation.

1. What is the current market size and projected growth?
2. Which products, segments, applications, and regions offer promising investment opportunities?
3. What are the prevailing technology trends and regulatory frameworks?
4. What is the market share and positioning of the leading vendors?
5. What revenue sources and strategic opportunities do vendors in the market consider when deciding to enter or exit?