Dried Longan Market - Global Forecast 2026-2032

The Dried Longan Market size was estimated at USD 893.20 million in 2025 and expected to reach USD 951.97 million in 2026, at a CAGR of 7.18% to reach USD 1,451.55 million by 2032.

Longan, also known as “dragon’s eye,” is a tropical fruit native to southern Asia, prized for its delicate sweetness and nutritional properties. When dehydrated, dried longan retains a rich profile of vitamin C, iron, and antioxidants such as polyphenols and flavonoids, making it an appealing functional ingredient in both culinary and wellness applications. Its unique flavor and health benefits have established dried longan as a staple in traditional Chinese medicine for improving sleep quality and reducing stress, as well as a valued component in teas, desserts, and confectionery.

Over the past decade, the dried longan market has undergone transformative shifts driven by innovation in processing technologies, evolving consumer preferences, and the growth of digital distribution channels. Advanced dehydration techniques such as vacuum freeze-drying have enhanced flavor retention and nutritional integrity, enabling manufacturers to develop new product formats like fine powders for nutraceutical blends and coarse powders for artisanal snack mixes. Concurrently, e-commerce platforms and direct-to-consumer models have expanded market reach, empowering smaller producers to showcase boutique and organic offerings alongside established brands, thereby reshaping competitive dynamics.

In 2025, dried longan imported into the United States under HTS code 2008.99.35.00 incurs a general Most-Favored-Nation duty rate of 10 percent, applicable to non-preferential origins. Imports originating from China remain subject to an additional 25 percent Section 301 duty on top of the standard rate, elevating the effective duty burden to 35 percent and prompting many buyers to diversify sourcing to Thailand, Vietnam, and other Asia-Pacific suppliers. Meanwhile, preferential agreements afford duty-free access for partners such as Australia, Korea, and Singapore, while imports from Cuba and North Korea face a punitive 40 percent tariff. These complex measures have driven procurement strategies toward tariff engineering, origin diversification, and the exploration of domestic value-added processing.

Dried longan offerings can be differentiated first by product form, ranging from whole fruit slices to coarse and fine powders. Fine powders have gained traction as versatile ingredients in supplements and functional beverages, while sliced segments appeal to premium snack positioning. The market also divides between conventional and organic types, with organic gaining momentum amid sustainability and clean-label trends. Distribution approaches vary across online retail channels, specialty health-food stores, and traditional supermarkets or hypermarkets, with e-commerce channels growing fastest due to broader consumer reach. Applications span culinary enhancements in batters, teas, and desserts, medicinal uses in herbal formulations, and direct snack consumption. Finally, packaging formats encompass bulk configurations-such as industrial drums and large bags-for food-service and manufacturing, alongside retail packaging in boxes, jars, and resealable pouches to meet consumer convenience and gifting needs.

In the Americas, demand for dried longan is driven by consumer interest in exotic, nutrient-dense snacks and the incorporation of Asian superfruits into mainstream diets. Retailers in the United States and Canada have expanded premium aisle space for imported dried fruits, bolstered by promotional tie-ins with wellness influencers. Within Europe, markets in Germany, France, and the UK are experiencing growing curiosity for traditional Asian ingredients, supported by clean-label certifications and novel product launches in specialty food boutiques. The Middle East & Africa region, benefiting from rising disposable incomes and expanding modern retail infrastructure, shows increasing appetite for convenient health foods, positioning dried longan as a desirable snack option. Meanwhile, Asia-Pacific remains the production powerhouse and core consumption hub, particularly in China, Thailand, and Vietnam, where deep culinary heritage and well-developed agricultural ecosystems underpin sustained domestic and export-oriented growth.

Leading companies in the dried longan space span both large-scale processors and specialized niche brands. Sunshine International Co., Ltd. and T.B. Fruit have distinguished themselves through extensive product portfolios that encompass both conventional and organic offerings, while firms like V. Creed Marketing and K&K Food Industries emphasize sustainability and quality management in sourcing and processing. Emerging players such as Urban Platter (India), Jo-Family (Thailand), and Chew Green (Thailand) have fostered strong e-commerce presences to target health-conscious consumers with value-added formats like infused dried longan and fine powders. Strategic collaborations with research institutions and technology partners are further enhancing traceability solutions and enabling the launch of premium product lines that address evolving regulatory and consumer requirements.

Industry leaders should intensify investments in process innovation, including advanced dehydration and powder milling technologies, to expand product differentiation and unlock higher-margin applications in nutraceuticals and cosmetics. Strengthening supply chain resilience through multi-origin sourcing strategies will mitigate tariff exposure and production variability risks. Additionally, deploying blockchain-enabled traceability and transparent sustainability credentials can bolster brand integrity and capture price premiums among discerning consumers. Collaboration with research institutions to validate functional health benefits and obtain novel health claims can support premium positioning, while targeted omnichannel retail strategies-combining direct-to-consumer e-commerce with selective specialty and mass-market partnerships-will optimize market penetration and consumer engagement.

This analysis integrates primary research-comprising interviews with growers, processors, distributors, and trade experts-with secondary research drawn from tariff schedules, government publications, industry associations, and peer-reviewed journals. Quantitative data were validated against customs records, trade databases, and regulatory filings to ensure accuracy. Qualitative insights on consumer behavior and emerging applications were triangulated through expert consultations and market intelligence surveys. All findings were subjected to rigorous cross-verification and peer review to uphold methodological integrity and strategic relevance.

The dried longan market presents a compelling intersection of traditional heritage and modern innovation, underpinned by robust health-and-wellness trends. While tariff complexities, quality consistency, and supply chain disruptions pose challenges, targeted strategic initiatives-spanning technological adoption, origin diversification, and brand differentiation-offer clear pathways for growth. Regional dynamics underscore the importance of localized market approaches, and segmentation insights reveal numerous opportunities to tailor products for specific consumer needs. By aligning operational excellence with consumer-centric innovation, stakeholders can harness the full potential of this dynamic, high-growth category.

To explore the complete findings, comprehensive data tables, and advanced strategic insights, reach out directly to Ketan Rohom. As Associate Director of Sales & Marketing at 360iResearch, he can guide you through tailored solutions, delineate exclusive add-on services, and expedite access to the full non-public report. Connect with Ketan to secure your organization’s competitive edge and drive growth by leveraging our in-depth, actionable intelligence on the dynamic dried longan market.