Massage Equipment

Massage Equipment Market by Product (Foam Massage Balls, Hot Stones Massage Kits, Massage Guns), Massage Type (Deep Tissue Massage, Hot Stone Massage, Myofascial Massage), End-User, Distribution Channel - Global Forecast 2024-2030

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[194 Pages Report] The Massage Equipment Market size was estimated at USD 8.33 billion in 2023 and expected to reach USD 9.40 billion in 2024, at a CAGR 13.22% to reach USD 19.89 billion by 2030.

Massage Equipment Market
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Massage equipment relieves pressure and reduces pain in limbs and muscles and can be operated through manual, mechanical, hydraulic, hydrokinetic, or electric power. The use of massage equipment reduces inflammation by activating genes that naturally reduce swelling, eases muscular tension by improving blood flow, and speeds up recovery by activating mitochondria. Awareness regarding the availability and benefits of electric massagers has grown among consumers owing to growth in the online health sector, significantly increasing the adoption of massage equipment. The usage of massage services due to increased stress and physical problems and the rising influence of wellness programs for massage therapies enhance the growth of the massage equipment market. However, expensive electric massage equipment and stringent safety and hygiene regulations impede the utilization of massage equipment. In addition, improved automation, technological advances, and innovative massagers create robust opportunities for developing massage equipment.

Massage Equipment Market - Global Forecast 2024-2030
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Regional Insights

The Asia-Pacific region is the most preferred area for massage services, particularly in India, Thailand, Indonesia, Vietnam, and Maldives. The region's popularity as a major massage tourism destination has expanded the demand for various massage equipment. Malaysia, Singapore, and Japan portray a high number of massage equipment producers. The Americas region, majorly the U.S. and Canada, are shifting from more professional massage services to personal massage services, with homeowners investing in high-quality robotic and AI-based massage chairs and beds for their comfort. The region also experiences high demand for stress-managing massages which has accelerated the need for innovative massage equipment. According to the American Massage Therapy Association, in 2021, 46% of female consumers and 23% of male consumers got spa massages, which led to increased use of massage guns, beds, and chairs. The European wellness tourism market is diverse and offers many opportunities for destination spas or hotels.

FPNV Positioning Matrix

The FPNV Positioning Matrix is pivotal in evaluating the Massage Equipment Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Massage Equipment Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Recent Developments
  • SweatHouz Announces Partnership with Hyperice Redefining the Wellness Experience

    SweatHouz, a leading provider of wellness solutions, has recently announced a partnership with Hyperice, a renowned manufacturer of massage equipment. This collaboration aims to redefine the wellness experience by offering innovative technology and cutting-edge design. With this partnership, SweatHouz will be able to expand its offerings to include products that are far more advanced than traditional massage tools. Hyperice's expertise in sports technology, combined with SweatHouz's commitment to creating exceptional wellness experiences, is undoubtedly a winning combination. The new range of products promises to provide customers with unmatched comfort and relaxation, setting new standards in overall wellbeing. This exciting partnership is one to watch for all those who are passionate about their health and wellness. [Published On: 2023-02-15]

  • GhostBed partners with Cozzia to launch latest innovation in mattress massage functionality

    GhostBed, the renowned mattress manufacturer, has recently collaborated with Cozzia to develop the latest innovation in mattress massage functionality. The new product promises to be a game-changer in the market of massage equipment, offering unparalleled comfort to the users. The GhostBed and Cozzia teams have worked tirelessly to ensure that the product meets the highest standards of excellence and is designed to provide optimal relaxation and pain relief. With this innovative technology, customers can now enjoy the benefits of premium massage therapy in the comfort of their own homes. This partnership is a testament to both companies' commitment to providing top-quality products and services to their customers. [Published On: 2023-01-06]

  • Njoie Launches Shiatsu Massage Pillow & Seats, Designed to Relieve Stress and Guarantee Comfort

    Njoie, a leading provider in innovative relaxation solutions, has recently launched their latest product: the Shiatsu Massage Pillow Seat. Designed to relieve stress and promote comfort, this massage pillow seat offers multiple massage modes that are tailored to your desired intensity. With its ergonomic design and compact size, it is perfect for use in your home, office, or car. Njoie is committed to providing customers with the highest quality relaxation products, and their new Shiatsu Massage Pillow Seat is no exception. It is the perfect solution for anyone looking to unwind and destress after a long day. So why wait? Try it out and experience the many benefits of this amazing relaxation tool today! [Published On: 2022-11-21]

Key Company Profiles

The report delves into recent significant developments in the Massage Equipment Market, highlighting leading vendors and their innovative profiles. These include Beurer GmbH, Bodyfriend, Inc., Bremed Ltd., Casada International, Cozzia USA., EarthLite, LLC, Family Inada Co., Ltd., Fuji Medical Instruments Mfg. Co., Ltd., Group of Companies Zarya, Human Touch, LLC, Infinity Massage Chairs, International Electro Medical Co., JSB Wellness, Lifelong Online Retail Private Limited, Luraco Technologies, Master Massage Equipments, Medisana GmbH, MedMassager, Norlanya Technology Co., Limited, Nugabest Medical India Pvt. Ltd, OMRON Corporation, OPOVE, Osaki Titan, OSIM International Pte. Ltd., Relaxus Products Ltd., RoboTouch, Spine Care Medical Instruments Private Limited, Therabody, Inc., Titan Chair LLC, Wahl Clipper Corp., Xiaomi Singapore Pte. Ltd., and Zyllion.

Market Segmentation & Coverage

This research report categorizes the Massage Equipment Market to forecast the revenues and analyze trends in each of the following sub-markets:

  • Product
    • Foam Massage Balls
    • Hot Stones Massage Kits
    • Massage Guns
    • Massage Sticks
    • Massage Table, Chair, & Bed
    • Massagers
    • Soft Tissue Tools
    • Special Massage Tools & Thumb Tools
  • Massage Type
    • Deep Tissue Massage
    • Hot Stone Massage
    • Myofascial Massage
    • Pregnancy Massage
    • Reflexology
    • Sports Massage
    • Swedish massage
  • End-User
    • Personal
    • Professional
  • Distribution Channel
    • Offline
    • Online

  • Region
    • Americas
      • Argentina
      • Brazil
      • Canada
      • Mexico
      • United States
        • California
        • Florida
        • Illinois
        • New York
        • Ohio
        • Pennsylvania
        • Texas
    • Asia-Pacific
      • Australia
      • China
      • India
      • Indonesia
      • Japan
      • Malaysia
      • Philippines
      • Singapore
      • South Korea
      • Taiwan
      • Thailand
      • Vietnam
    • Europe, Middle East & Africa
      • Denmark
      • Egypt
      • Finland
      • France
      • Germany
      • Israel
      • Italy
      • Netherlands
      • Nigeria
      • Norway
      • Poland
      • Qatar
      • Russia
      • Saudi Arabia
      • South Africa
      • Spain
      • Sweden
      • Switzerland
      • Turkey
      • United Arab Emirates
      • United Kingdom

The report offers valuable insights on the following aspects:

  1. Market Penetration: It presents comprehensive information on the market provided by key players.
  2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
  3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
  4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
  5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.

The report addresses key questions such as:

  1. What is the market size and forecast of the Massage Equipment Market?
  2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Massage Equipment Market?
  3. What are the technology trends and regulatory frameworks in the Massage Equipment Market?
  4. What is the market share of the leading vendors in the Massage Equipment Market?
  5. Which modes and strategic moves are suitable for entering the Massage Equipment Market?

Table of Contents
  1. Preface
  2. Research Methodology
  3. Executive Summary
  4. Market Overview
  5. Market Insights
  6. Massage Equipment Market, by Product
  7. Massage Equipment Market, by Massage Type
  8. Massage Equipment Market, by End-User
  9. Massage Equipment Market, by Distribution Channel
  10. Americas Massage Equipment Market
  11. Asia-Pacific Massage Equipment Market
  12. Europe, Middle East & Africa Massage Equipment Market
  13. Competitive Landscape
  14. Competitive Portfolio
  15. List of Figures [Total: 24]
  16. List of Tables [Total: 390]
  17. List of Companies Mentioned [Total: 32]
The Importance of Massage Equipment in Today's Stressed World
June 18, 2023
BLOG
The Importance of Massage Equipment in Today's Stressed World
In today's fast-paced world, stress and physical problems are inevitable. People are always seeking ways to relieve stress, and relaxation techniques like massages have become increasingly popular. Massage therapy has been proven to have numerous benefits, from reducing pain and muscle tension to promoting better sleep and overall well-being. With the growing demand for massage services, investing in quality massage equipment will improve the overall experience for both the therapist and the client.

Massage Chairs:

Massage chairs have become increasingly popular due to their convenience and ability to quickly relieve stress and muscle tension. They are designed to mimic the movements of a massage therapist, and some even have built-in heating and vibration functions. Massage chairs come in various styles and prices, with some high-end models costing thousands of dollars. They are a great investment for those who frequently suffer from muscle pain or simply want to relax after a long day at work.

Massage Tables:

Massage tables are another essential piece of equipment for any massage therapist. They provide a comfortable surface for clients to lie on and allow the therapist to access all areas of the body easily. Massage tables can vary in size and height, with some models being portable for therapists who need to travel to their client's homes or workplaces. High-quality massage tables can be expensive, but they are a worthwhile investment for any professional massage therapist.

Massage Oils and Lotions:

Massage oils and lotions are a must-have for any massage therapist, as they help to lubricate the skin and reduce friction during the massage. They also provide additional benefits, such as moisturizing the skin and promoting relaxation. There are a variety of massage oils and lotions on the market, each with unique benefits and scents. Some common types include lavender, peppermint, and eucalyptus.

Hot Stones:

Hot stone massage has become increasingly popular in recent years, and for a good reason. It is a highly therapeutic form of massage that uses heated stones to help relax the muscles and improve circulation. Hot stones can be combined with other massage techniques for maximum relief. Hot stone massage requires specialized equipment, including a warmer, to heat the stones to the correct temperature. This type of massage can be offered as an add-on service or as a standalone treatment.

Massage Bolsters and Cushions:

Bolsters and cushions are essential for providing comfort and support during a massage. They can help reduce strain on the therapist's hands and wrists and provide additional support for the client's body. Bolsters and cushions come in various shapes and sizes to suit different needs. They can be used for any type of massage, from deep tissue to relaxation.

Investing in quality massage equipment is essential for any massage therapist or anyone looking to improve their overall wellness. With the growing demand for massage services, it is important to provide clients with the best possible experience. From massage chairs and tables to hot stones and oils, various equipment options are available to suit different needs and budgets. The benefits of massage therapy are numerous, and with the right equipment, anyone can experience them to the fullest extent.

Frequently Asked Questions
  1. How big is the Massage Equipment Market?
    Ans. The Global Massage Equipment Market size was estimated at USD 8.33 billion in 2023 and expected to reach USD 9.40 billion in 2024.
  2. What is the Massage Equipment Market growth?
    Ans. The Global Massage Equipment Market to grow USD 19.89 billion by 2030, at a CAGR of 13.22%
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