Meat Snacks
Meat Snacks Market by Product (Bars, Bites, Jerky), Meat Type (Beef, Chicken, Pork), Distribution Channel, End-Use - Global Forecast 2024-2030
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[189 Pages Report] The Meat Snacks Market size was estimated at USD 17.08 billion in 2023 and expected to reach USD 18.17 billion in 2024, at a CAGR 6.49% to reach USD 26.54 billion by 2030.

Meat snacks refer to convenient food products that are processed with different meat raw materials and are offered to consumers in ready-to-eat formats. They are made of several types of meat, including beef, turkey, and pork. Such snacks are rich in the nutrient vitamin B12, proteins, and elements such as iron and niacin. The rising health consciousness and growing awareness about protein consumption, coupled with the availability of meat snack options through e-commerce platforms, have led to a surge in demand for meat snacks. Meat snacks and animal meat are rich in essential amino acids and non-essential amino acids, making them a favorable choice for consumers aiming to increase daily protein intake. Consumer preference for convenience and home-delivered food alternatives is rapidly increasing, causing a surge in demand for ready-to-eat meat snacks. However, the rising number of product recalls and growing incidences of allergies and health alerts raise concerns about the consumption of meat snacks among those prone to allergy attacks. Additionally, stringent food packaging requirements and concerns about the presence of genetically modified material in meat products impede the consumption of meat products. To tackle regulatory concerns, major stakeholders are investing in improving the quality assurance procedures and ensuring adherence to regulatory guidelines. Additionally, integration of AI and advancements in food technology to improve food quality are increasing rapidly. Such innovations aim to increase the shelf life of products and improve compliance with regulations through the adoption of better quality control strategies.

Regional Insights

The meat snacks market in the Americas is rapidly expanding, driven by the efforts of major manufacturers to produce next-generation meat snacks. This increase can be attributed to the presence of robust food-processing and storage strategies, which have expanded the shelf life and taste of food products. Established brands in the USA are constantly innovating their range of food products that improve customer involvement and satisfaction with the brand. Constantly evolving research activities in the meat snacks manufacturing industry sector coupled with utilization of AI to create novel meat snack options based on consumer preferences have boosted the industry. Additionally, rising awareness about the health benefits of protein consumption, the demand for meat foods is growing in European nations, including UK, France, and Germany. The presence of gluten-free and nut-free alternatives has also driven consumption among consumers with food allergies and intolerance. Meat snacks are largely utilized by frequent travelers in countries including China, South Korea and India. The growing presence of e-commerce companies and distribution channels has led to a surge in meat consumption among the youth. To cater to the diverse taste and flavor preferences of citizens, manufacturers offer meat snacks based on local cuisine to promote brand loyalty and customer satisfaction.

Meat Snacks Market
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Market Dynamics

The market dynamics represent an ever-changing landscape of the Meat Snacks Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.

  • Market Drivers
    • Growing health consciousness and awareness about protein consumption
    • Availability of meat snack options through e-Commerce platforms
    • Government initiatives to support poultry farming
  • Market Restraints
    • Product recalls and health alerts
  • Market Opportunities
    • Advancements in food processing technologies to improve the shelf life of products
    • Wide variety of snack options and organic meat snack products
  • Market Challenges
    • Stringent food packaging requirements for meat snack products and canned food
Market Segmentation Analysis
  • Product: Demand for convenience and easily available food driving the consumption of jerky

    Jerky refers to meat that has been lean, trimmed, cut into strips, and dehydrated to prevent spoilage. Jerky is nutritionally rich in protein, vitamins, and minerals, including zinc, iron, phosphorus, vitamin B12, and folate. Sticks and strips refer to long pieces and are usually made from pork or beef. Meat strips are usually made using ingredients similar to those used in producing jerky. Bites and bars refer to small parts or blocks of meat consumed as a part of a snack and are often low in calories.

  • Meat type: Growing consumption of chicken-based snacks across the world

    Beef-snacks refers to meat obtained from bovines and cattle, including cows, bulls, steers, heifers, and ox. Beef-based snacks act as a good snack that is low calorie, rich in protein, and a good source of vitamins and minerals such as zinc, iron, Vitamin B12, and choline. Pork-based meat options refer to the flesh of pigs, wine, and boars that is served fresh or in salted form. It is a rich source of selenium and zinc and vitamins B6 and B12, which are considered essential for the proper and adequate functioning of the immune system. Chicken meat snack is the most common type of poultry food in the world and refers to meat or flesh obtained from the chicken bird. Chicken-based snacks contain the amino acid tryptophan, which has been implicated in brain functioning. Turkey meat snack refers to the meat obtained from domesticated or wild turkeys. Turkey meat snacks act as a good source of B-complex vitamins niacin, B6, and B12 and the essential nutrient choline.

  • Distribution Channel: Emergence of e-commerce and online platforms driving consumption of meat snacks

    The availability of meat snacks, including beef jerky, chicken meat snacks, and pork meat, is rapidly advancing. Discounted prices and coupons for loyal customers improve the purchase of meat snacks through online channels. Supermarkets and, convenience stores, specialty stores are increasing their offerings of ready-to-meat snacks and convenience foods. Meat snacks have become available in fridges and ambient aisles in retail outlets, and some stores have installed dedicated end-cap displays of meat snack products.

  • End-Use: Work-from home conditions necessitating provision of easy and convenient meat snack options

    Stay-at-home residents and working professionals operating from home consume meat snack options due to the enhanced convenience offered. The growing utilization of online platforms that deliver food in less time has led to rising consumption of ready-to-eat snacks among employees working from home. In recent years, the rising number of commercial and office spaces that offer in-house food options for employees has led to a surge in demand for quick, easy and convenient food options.

Market Disruption Analysis

The market disruption analysis delves into the core elements associated with market-influencing changes, including breakthrough technological advancements that introduce novel features, integration capabilities, regulatory shifts that could drive or restrain market growth, and the emergence of innovative market players challenging traditional paradigms. This analysis facilitates a competitive advantage by preparing players in the Meat Snacks Market to pre-emptively adapt to these market-influencing changes, enhances risk management by early identification of threats, informs calculated investment decisions, and drives innovation toward areas with the highest demand in the Meat Snacks Market.

Porter’s Five Forces Analysis

The porter's five forces analysis offers a simple and powerful tool for understanding, identifying, and analyzing the position, situation, and power of the businesses in the Meat Snacks Market. This model is helpful for companies to understand the strength of their current competitive position and the position they are considering repositioning into. With a clear understanding of where power lies, businesses can take advantage of a situation of strength, improve weaknesses, and avoid taking wrong steps. The tool identifies whether new products, services, or companies have the potential to be profitable. In addition, it can be very informative when used to understand the balance of power in exceptional use cases.

Value Chain & Critical Path Analysis

The value chain of the Meat Snacks Market encompasses all intermediate value addition activities, including raw materials used, product inception, and final delivery, aiding in identifying competitive advantages and improvement areas. Critical path analysis of the <> market identifies task sequences crucial for timely project completion, aiding resource allocation and bottleneck identification. Value chain and critical path analysis methods optimize efficiency, improve quality, enhance competitiveness, and increase profitability. Value chain analysis targets production inefficiencies, and critical path analysis ensures project timeliness. These analyses facilitate businesses in making informed decisions, responding to market demands swiftly, and achieving sustainable growth by optimizing operations and maximizing resource utilization.

Pricing Analysis

The pricing analysis comprehensively evaluates how a product or service is priced within the Meat Snacks Market. This evaluation encompasses various factors that impact the price of a product, including production costs, competition, demand, customer value perception, and changing margins. An essential aspect of this analysis is understanding price elasticity, which measures how sensitive the market for a product is to its price change. It provides insight into competitive pricing strategies, enabling businesses to position their products advantageously in the Meat Snacks Market.

Technology Analysis

The technology analysis involves evaluating the current and emerging technologies relevant to a specific industry or market. This analysis includes breakthrough trends across the value chain that directly define the future course of long-term profitability and overall advancement in the Meat Snacks Market.

Patent Analysis

The patent analysis involves evaluating patent filing trends, assessing patent ownership, analyzing the legal status and compliance, and collecting competitive intelligence from patents within the Meat Snacks Market and its parent industry. Analyzing the ownership of patents, assessing their legal status, and interpreting the patents to gather insights into competitors' technology strategies assist businesses in strategizing and optimizing product positioning and investment decisions.

Trade Analysis

The trade analysis of the Meat Snacks Market explores the complex interplay of import and export activities, emphasizing the critical role played by key trading nations. This analysis identifies geographical discrepancies in trade flows, offering a deep insight into regional disparities to identify geographic areas suitable for market expansion. A detailed analysis of the regulatory landscape focuses on tariffs, taxes, and customs procedures that significantly determine international trade flows. This analysis is crucial for understanding the overarching legal framework that businesses must navigate.

Regulatory Framework Analysis

The regulatory framework analysis for the Meat Snacks Market is essential for ensuring legal compliance, managing risks, shaping business strategies, fostering innovation, protecting consumers, accessing markets, maintaining reputation, and managing stakeholder relations. Regulatory frameworks shape business strategies and expansion initiatives, guiding informed decision-making processes. Furthermore, this analysis uncovers avenues for innovation within existing regulations or by advocating for regulatory changes to foster innovation.

Before utilizing the Meat Snacks Market Research Report published by 360iResearch, we faced significant challenges in adapting to the growing health consciousness and awareness about protein consumption among our consumers. The report provided us with invaluable insights and actionable strategies that directly addressed these challenges. For example, it enabled us to better understand shifting consumer preferences and adjust our product offerings accordingly. The findings helped us innovate new, health-focused meat snacks that align with customer demands. Overall, the report has had a profoundly positive impact on our operations, helping us stay ahead of market trends and ensuring customer satisfaction.
Tillamook Country Smoker
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FPNV Positioning Matrix

The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Meat Snacks Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Meat Snacks Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Recent Developments
  • Ovation Foods Launches New Steak-N-Eggs Beef Strip Snacks with Premium Lean Beef and ONE Whole Egg in Each Serving

    Ovation Foods introduced STEAK-N-EGGS, a new ready-to-eat beef meat snack that is rich in protein and packed with essential nutrients. This nutrient-dense snack is convenient and delicious and supports brain health by providing important nutrients that contribute to cognitive function. [Published On: 2023-09-29]

  • Food Pro AUA Buys Western Smokehouse

    AUA Private Equity acquired Western Smokehouse Partners from Monogram Capital Partners and Charis Consumer Partners, a company that specializes in contract manufacturing of smoked meat snacks, offering a wide range of options, including organic, non-GMO, plant-based, and free-range products. This strategic move led to the establishment of a research & development center and significant investments in production capabilities. [Published On: 2023-03-31]

  • Snacks maker Wyandot Snacks secures new investment

    Astara Capital Partners, LLC made a significant investment in Wyandot Snacks, a contract manufacturer of snacks, cereals, and better-for-you foods. This investment provides Wyandot Snacks with the advantage of access to operational, strategic, and financial resources offered by Astara. [Published On: 2023-01-19]

Strategy Analysis & Recommendation

The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Meat Snacks Market. This critical assessment involves a thorough analysis of the organization’s resources, capabilities, and overall performance to identify its core strengths and areas for improvement.

Before discovering the Meat Snacks Market Research Report by 360iResearch, our team faced considerable challenges in expanding our range of snack options and organic meat snack products. The report provided invaluable insights and actionable strategies that guided our approach to market trends and consumer preferences. As a result, we successfully diversified our product line, meeting the demands of health-conscious consumers. The findings significantly enhanced our operations, leading to increased customer satisfaction and market share. Overall, Kepak Group Limited is immensely satisfied with the positive impact and transformation brought about by the report.
Kepak Group Limited
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Key Company Profiles

The report delves into recent significant developments in the Meat Snacks Market, highlighting leading vendors and their innovative profiles. These include Tillamook Country Smoker, Kepak Group Limited, Ayoba, PepsiCo, Inc., Brooklyn Biltong, Wenzel's Farm, LLC., Conagra Brands, Inc., Premium Brands Holdings Corporation, Three Jerks, Jack Link's, LLC, General Mills Inc., Sonomo Brands Capital, Perky Jerky, LLC, Tanka Bar by Native American Natural Foods, Country Archer Provisions, Hormel Foods Corporation, The New Primal, New World Foods Europe by Valeo Foods Group, Smokehouse Products., Tyson Foods, Inc., Wild Zora Foods, LLC, Old Trapper Smoked Products, Inc., and Mountain America Jerky.

Meat Snacks Market - Global Forecast 2024-2030
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Market Segmentation & Coverage

This research report categorizes the Meat Snacks Market to forecast the revenues and analyze trends in each of the following sub-markets:

  • Product
    • Bars
    • Bites
    • Jerky
    • Sticks
    • Strips
  • Meat Type
    • Beef
    • Chicken
    • Pork
    • Turkey
  • Distribution Channel
    • Offline
    • Online
  • End-Use
    • Commercial
    • Residential

  • Region
    • Americas
      • Argentina
      • Brazil
      • Canada
      • Mexico
      • United States
        • California
        • Florida
        • Illinois
        • New York
        • Ohio
        • Pennsylvania
        • Texas
    • Asia-Pacific
      • Australia
      • China
      • India
      • Indonesia
      • Japan
      • Malaysia
      • Philippines
      • Singapore
      • South Korea
      • Taiwan
      • Thailand
      • Vietnam
    • Europe, Middle East & Africa
      • Denmark
      • Egypt
      • Finland
      • France
      • Germany
      • Israel
      • Italy
      • Netherlands
      • Nigeria
      • Norway
      • Poland
      • Qatar
      • Russia
      • Saudi Arabia
      • South Africa
      • Spain
      • Sweden
      • Switzerland
      • Turkey
      • United Arab Emirates
      • United Kingdom

Before discovering the Meat Snacks Market Research Report by 360iResearch, we at Ayoba faced significant challenges in extending the shelf life of our products. The report provided invaluable insights and actionable strategies on advancements in food processing technologies. By implementing these strategies, we have seen a marked improvement in the shelf life and quality of our products. The report's findings have been instrumental in streamlining our operations and reducing waste. We are extremely satisfied with the impact this report has had on our business.
Ayoba
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This research report offers invaluable insights into various crucial aspects of the Meat Snacks Market:

  1. Market Penetration: This section thoroughly overviews the current market landscape, incorporating detailed data from key industry players.
  2. Market Development: The report examines potential growth prospects in emerging markets and assesses expansion opportunities in mature segments.
  3. Market Diversification: This includes detailed information on recent product launches, untapped geographic regions, recent industry developments, and strategic investments.
  4. Competitive Assessment & Intelligence: An in-depth analysis of the competitive landscape is conducted, covering market share, strategic approaches, product range, certifications, regulatory approvals, patent analysis, technology developments, and advancements in the manufacturing capabilities of leading market players.
  5. Product Development & Innovation: This section offers insights into upcoming technologies, research and development efforts, and notable advancements in product innovation.

Additionally, the report addresses key questions to assist stakeholders in making informed decisions:

  1. What is the current market size and projected growth?
  2. Which products, segments, applications, and regions offer promising investment opportunities?
  3. What are the prevailing technology trends and regulatory frameworks?
  4. What is the market share and positioning of the leading vendors?
  5. What revenue sources and strategic opportunities do vendors in the market consider when deciding to enter or exit?

Table of Contents
  1. Preface
  2. Research Methodology
  3. Executive Summary
  4. Market Overview
  5. Market Insights
  6. Meat Snacks Market, by Product
  7. Meat Snacks Market, by Meat Type
  8. Meat Snacks Market, by Distribution Channel
  9. Meat Snacks Market, by End-Use
  10. Americas Meat Snacks Market
  11. Asia-Pacific Meat Snacks Market
  12. Europe, Middle East & Africa Meat Snacks Market
  13. Competitive Landscape
  14. Competitive Portfolio
  15. List of Figures [Total: 24]
  16. List of Tables [Total: 378]
  17. List of Companies Mentioned [Total: 23]
Behind the Rising Popularity of Meat Snacks in E-commerce Platforms
October 6, 2023
BLOG
Behind the Rising Popularity of Meat Snacks in E-commerce Platforms
Meat snacks are becoming an increasingly popular choice for consumers today. People are rapidly shifting their preferences from traditional snacks to meat snack options. The versatility and convenience of meat snack consumption are reasons they are in massive demand. Consumers can enjoy their favorite meat snacks anytime, anywhere. This trend has led to a substantial increase in the popularity of meat snacks, and it is becoming a crucial part of people's daily lives. This blog explores the reasons behind the increasing demand for meat snacks and how eCommerce platforms play a crucial role in making meat snacks more accessible.

Health Benefits of Meat Snacks:

Meat snacks are not just delicious, but they also offer several health benefits. Meat snacks are usually high in protein, which is necessary for muscle building and overall body health. They are also low in carbohydrates, which makes them an ideal snack option for Weight Watchers. Some meat snacks, like beef jerky, are also low in fat and calories, which makes them a healthier alternative to other snacks.

The Convenience of Meat Snacks:

Meat snacks are incredibly convenient to consume. They are available in a wide variety of packaging, and one can carry them anywhere they go. This convenience factor adds to the popularity of meat snacks, as consumers can eat them on the go or at their desks while working. They do not require any preparation time, making them a great snack for busy lifestyles.

Increased Availability of Meat Snacks Through E-commerce Platforms:

The availability of meat snacks through eCommerce platforms has played a potential role in their increasing popularity. Nowadays, people prefer online shopping due to the convenience it offers. The option of having meat snacks delivered to one's doorstep has made it easier for consumers to access them. With a few clicks, consumers can now order their favorite meat snacks from online stores, and they will be delivered straight to their homes. This increased accessibility has contributed to the rising demand for meat snacks.

The Variety of Meat Snacks:

Another reason behind the popularity of meat snacks is the wide variety of options available in the market. A consumer can choose from a range of meat snacks, including beef, chicken, pork, and turkey jerky. Each type has a unique taste and texture. Manufacturers are also introducing new flavors and packaging options to attract consumers. This variety of meat snacks keeps the consumers coming back for more and helps increase their popularity.

Increased Awareness:

Meat snack manufacturers are stepping up their marketing efforts to increase awareness of their products. They are creating enticing adverts and packaging designs to make their products stand out. This increased awareness makes it easier for consumers to identify with specific brands and makes the consumption of meat snacks a more desirable option. Marketing campaigns through various digital platforms have a vital role in creating consumer awareness.

The rising popularity of meat snacks has become the new norm worldwide. The convenience, health benefits, availability, variety, and increased awareness are the primary reasons for this increase in demand. With the emergence of eCommerce platforms, meat snacks have become more accessible, and this is expected to drive demand further. As more people turn to meat snacks, manufacturers will continue to innovate and develop new flavors, packaging, and marketing strategies to keep consumers interested. The future looks bright for the meat snacks market, and we can expect to see even more growth in the coming years.

Frequently Asked Questions
  1. How big is the Meat Snacks Market?
    Ans. The Global Meat Snacks Market size was estimated at USD 17.08 billion in 2023 and expected to reach USD 18.17 billion in 2024.
  2. What is the Meat Snacks Market growth?
    Ans. The Global Meat Snacks Market to grow USD 26.54 billion by 2030, at a CAGR of 6.49%
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