Ready-to-Cook Food
Ready-to-Cook Food Market by Type (Conventional, Traditional), Meal Type (Non-Vegetarian, Vegetarian), Product Type, Distribution Channel - Global Forecast 2024-2030
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[190 Pages Report] The Ready-to-Cook Food Market size was estimated at USD 11.00 billion in 2023 and expected to reach USD 11.87 billion in 2024, at a CAGR 8.24% to reach USD 19.15 billion by 2030.

Ready-to-cook (RTC) food refers to a wide range of pre-prepared and partially cooked ingredients that significantly reduce the time and effort required for consumers to prepare a complete meal. The increasing consumer preference for convenience-oriented products and the growing presence of RTC on eCommerce platforms have provided easier access to a broader variety of RTC food options at competitive prices that significantly increase the adoption of ready-to-cook food. However, concerns about the freshness and quality of ingredients and potential contamination during transport or storage may hinder the RTC food adoption. Nevertheless, innovation and development of RTC food products with advancements in packaging create potential opportunities for the growth of the ready-to-cook (RTC) food market.

Regional Insights

The ready-to-cook food market is evolving in the Americas due to changing consumer preferences, busy lifestyles, and the adoption of convenient meal solutions. The ready-to-cook food market in the European Union (EU) countries is thriving due to an emphasis on convenience and increasing availability of tailored options for vegetarian, low-calorie, and gluten-free meals. In the Middle East, there has been a rise in investments towards expanding local ready-to-cook food businesses and the proliferation of the hospitality sector, raising demand for ready-to-cook food in the region. Africa's ready-to-cook food landscape is developing rapidly, driven by urbanization and increased demand for convenience foods among working professionals and availability on several online platforms offering weekly meal kit deliveries containing fresh ingredients accompanied by easy-to-follow recipes. The ready-to-eat foods market is growing in the APAC region with the presence of well-established companies offering convenient meal solutions and a shift of consumers towards innovative offerings featuring local ingredients and authentic recipes. Besides, the technological advancements and improvements in packaging materials to enhance shelf life and support sustainability goals are anticipated to encourage the use of ready-to-cook food by consumers worldwide.

Ready-to-Cook Food Market
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Market Dynamics

The market dynamics represent an ever-changing landscape of the Ready-to-Cook Food Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.

  • Market Drivers
    • Rapid urbanization and demand for convenience and RTC food products
    • Rising number of restaurants and cafes globally
    • Significant penetration of RTC food on online platforms
  • Market Restraints
    • Volatility of raw material cost and availability of fresh food
  • Market Opportunities
    • Innovations and developments in ready-to-cook food products
    • Advancements in packaging of ready-to-cook food
  • Market Challenges
    • Concerns associated with additives used in RTC food
Market Segmentation Analysis
  • Type: High usage of conventional ready-to-cook food owing to its time-saving benefits

    Conventional ready-to-cook food includes products that are easy to prepare and require minimal cooking time, such as instant noodles, canned soups, pasta kits, and frozen pizzas. These products cater to time-starved and convenience-seeking consumers who prefer quick meal solutions without spending too much time in the kitchen. The traditional ready-to-cook food segment consists of ethnic or regional dishes that require more preparation steps than conventional counterparts; however, they offer time-saving benefits compared to cooking from scratch. Products under this category include spice mixes, marinades, curry pastes, and meal kits with pre-portioned ingredients.

  • Meal Type: Increasing adoption of the vegetarian sector owing to its low-fat content and higher fiber intake

    Non-vegetarian ready-to-cook food comprises pre-packaged meals containing meat, poultry, or seafood ingredients. They cater to busy-conscious consumers who prefer time-saving meal solutions without compromising taste and nutrition. Vegetarian ready-to-cook food includes plant-based meals using vegetables, legumes, nuts, seeds, and grains. With the rise in health awareness and ethical concerns about animal welfare and environmental sustainability, this segment has gained significant traction in recent years. The non-vegetarian part exhibits higher protein content; however, it raises concerns about cholesterol levels due to animal fat consumption. Non-vegetarian ready-to-cook food offers a traditional choice for consumers, whereas vegetarian options align with the growing trend of sustainability and ethical consumption.

  • Product Type: Burgeoning utilization of instant noodles and soups due to their affordability and longer shelf life

    Baked goods in the ready-to-cook segment offer convenience to consumers who value delicious home-baked products without the hassle of preparing raw ingredients. These products include pre-made doughs, mixes, and frozen items that only require baking or heating before consumption. The desserts and sweets category in the ready-to-cook food market contains instant pudding mixes, cake batters, and frozen treats that require minimal preparation before serving. Instant noodles and soups are popular ready-to-cook items known for their affordability, long shelf life, and ease of preparation. They cater to consumers who seek convenient meal solutions with minimal cleanup. The meat and poultry segment in the ready-to-cook food market comprises marinated meats, pre-portioned cuts, and frozen items that require cooking before consumption. These products offer convenience to consumers who prefer home-cooked meals however take more time for extensive meal prep.

  • Distribution Channel: Evolving online distribution channels for Ready-to-cook (RTC) food

    The offline distribution channel in the ready-to-cook food market primarily consists of supermarkets, hypermarkets, and convenience stores. The need-based preference for this channel is driven by consumers who value the experience of browsing through various products, inspecting packaging, and making instant purchase decisions based on physical aspects. The online distribution channel for ready-to-cook food encompasses eCommerce platforms and direct-to-consumer websites operated by manufacturers or specialized meal-kit providers. The need-based preference for this channel is driven by tech-savvy consumers who appreciate the convenience of doorstep delivery, easy payment options, personalized recommendations based on previous purchases or dietary choices, and access to detailed product information and reviews. Offline channels cater to customers who value the tactile experience of browsing through products, whereas online channels appeal to those who prioritize convenience, personalization, and access to detailed product information.

Market Disruption Analysis

The market disruption analysis delves into the core elements associated with market-influencing changes, including breakthrough technological advancements that introduce novel features, integration capabilities, regulatory shifts that could drive or restrain market growth, and the emergence of innovative market players challenging traditional paradigms. This analysis facilitates a competitive advantage by preparing players in the Ready-to-Cook Food Market to pre-emptively adapt to these market-influencing changes, enhances risk management by early identification of threats, informs calculated investment decisions, and drives innovation toward areas with the highest demand in the Ready-to-Cook Food Market.

Porter’s Five Forces Analysis

The porter's five forces analysis offers a simple and powerful tool for understanding, identifying, and analyzing the position, situation, and power of the businesses in the Ready-to-Cook Food Market. This model is helpful for companies to understand the strength of their current competitive position and the position they are considering repositioning into. With a clear understanding of where power lies, businesses can take advantage of a situation of strength, improve weaknesses, and avoid taking wrong steps. The tool identifies whether new products, services, or companies have the potential to be profitable. In addition, it can be very informative when used to understand the balance of power in exceptional use cases.

Value Chain & Critical Path Analysis

The value chain of the Ready-to-Cook Food Market encompasses all intermediate value addition activities, including raw materials used, product inception, and final delivery, aiding in identifying competitive advantages and improvement areas. Critical path analysis of the <> market identifies task sequences crucial for timely project completion, aiding resource allocation and bottleneck identification. Value chain and critical path analysis methods optimize efficiency, improve quality, enhance competitiveness, and increase profitability. Value chain analysis targets production inefficiencies, and critical path analysis ensures project timeliness. These analyses facilitate businesses in making informed decisions, responding to market demands swiftly, and achieving sustainable growth by optimizing operations and maximizing resource utilization.

Pricing Analysis

The pricing analysis comprehensively evaluates how a product or service is priced within the Ready-to-Cook Food Market. This evaluation encompasses various factors that impact the price of a product, including production costs, competition, demand, customer value perception, and changing margins. An essential aspect of this analysis is understanding price elasticity, which measures how sensitive the market for a product is to its price change. It provides insight into competitive pricing strategies, enabling businesses to position their products advantageously in the Ready-to-Cook Food Market.

Technology Analysis

The technology analysis involves evaluating the current and emerging technologies relevant to a specific industry or market. This analysis includes breakthrough trends across the value chain that directly define the future course of long-term profitability and overall advancement in the Ready-to-Cook Food Market.

Patent Analysis

The patent analysis involves evaluating patent filing trends, assessing patent ownership, analyzing the legal status and compliance, and collecting competitive intelligence from patents within the Ready-to-Cook Food Market and its parent industry. Analyzing the ownership of patents, assessing their legal status, and interpreting the patents to gather insights into competitors' technology strategies assist businesses in strategizing and optimizing product positioning and investment decisions.

Trade Analysis

The trade analysis of the Ready-to-Cook Food Market explores the complex interplay of import and export activities, emphasizing the critical role played by key trading nations. This analysis identifies geographical discrepancies in trade flows, offering a deep insight into regional disparities to identify geographic areas suitable for market expansion. A detailed analysis of the regulatory landscape focuses on tariffs, taxes, and customs procedures that significantly determine international trade flows. This analysis is crucial for understanding the overarching legal framework that businesses must navigate.

Regulatory Framework Analysis

The regulatory framework analysis for the Ready-to-Cook Food Market is essential for ensuring legal compliance, managing risks, shaping business strategies, fostering innovation, protecting consumers, accessing markets, maintaining reputation, and managing stakeholder relations. Regulatory frameworks shape business strategies and expansion initiatives, guiding informed decision-making processes. Furthermore, this analysis uncovers avenues for innovation within existing regulations or by advocating for regulatory changes to foster innovation.

FPNV Positioning Matrix

The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Ready-to-Cook Food Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).

Market Share Analysis

The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Ready-to-Cook Food Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.

Recent Developments
  • Campbell’s Foodservice Launches Culinary Reserve Soups

    Campbell's Foodservice introduced the Campbell's Culinary Reserve line, which consists of over 60 frozen soups that are ready-to-cook or ready-to-eat. These soups are available in 4-pound pouches and 4-pound tubs, offering a wide range of flavors. The selection includes both classic options and trendy choices like Baja Style Chicken Enchilada. [Published On: 2023-09-17]

  • Marico aims to strengthen foothold in healthy foods and easy-to-cook segments in India

    Marico is strengthening its presence in the ready-to-cook and healthier food segments in India by offering innovative products that cater to consumer needs. The increasing preference for nutrient-rich and convenient food options, particularly in the breakfast segment, has led to the expansion of the Saffola Foods portfolio. [Published On: 2023-07-15]

  • Adani Wilmar launches Kohinoor Biryani Kit in their Ready-to-Cook Food Range

    Adani Wilmar Limited introduced the Kohinoor Hyderabadi Biryani Kit as part of their ready-to-cook range. This innovative product allows customers to effortlessly prepare restaurant-style biryani in just 30 minutes from the comfort of their own homes. The kit includes high-quality basmati rice weighing 200g, a tantalizing biryani masala paste weighing 125g, a delightful blend of whole aromatic spices weighing 2g, and a flavorful raita seasoning weighing 12g. Currently, the kit is available for purchase on various platforms, including Amazon, Fortune Online, Adani Wilmar's D2C app, and their retail store Fortune Mart. [Published On: 2023-03-02]

Strategy Analysis & Recommendation

The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Ready-to-Cook Food Market. This critical assessment involves a thorough analysis of the organization’s resources, capabilities, and overall performance to identify its core strengths and areas for improvement.

Key Company Profiles

The report delves into recent significant developments in the Ready-to-Cook Food Market, highlighting leading vendors and their innovative profiles. These include Bakkavor Foods Ltd., Bambino Agro Industries Ltd., CG Corp., DARSHAN FOODS PVT. LTD., Desai Foods Pvt Ltd., Gits Food Products Pvt. Ltd., Godrej Agrovet Ltd., Hindustan Unilever Ltd., iD Fresh Food (India) Pvt. Ltd., IndianFarm Foods Pvt. Ltd., ITC Ltd., Kohinoor Foods Ltd., Maiyas Beverages and Foods Pvt. Ltd., McCain Foods Ltd., MTR Foods Pvt. Ltd., NatureRaised Farms, Nestle S.A., Nomad Foods Limited, Pink Harvest Farms, Raised & Rooted, Regal Kitchen Foods Ltd., Tasty Tales, Tat Hui Foods Pte. Ltd., TataQ, TOPCHOP, and Tyson Foods, Inc..

Ready-to-Cook Food Market - Global Forecast 2024-2030
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Market Segmentation & Coverage

This research report categorizes the Ready-to-Cook Food Market to forecast the revenues and analyze trends in each of the following sub-markets:

  • Type
    • Conventional
    • Traditional
  • Meal Type
    • Non-Vegetarian
    • Vegetarian
  • Product Type
    • Baked Goods
    • Desserts & Sweets
    • Instant Noodles & Soups
    • Meat & Poultry
  • Distribution Channel
    • Offline
      • Convenience Stores
      • Supermarkets & Hypermarkets
    • Online

  • Region
    • Americas
      • Argentina
      • Brazil
      • Canada
      • Mexico
      • United States
        • California
        • Florida
        • Illinois
        • New York
        • Ohio
        • Pennsylvania
        • Texas
    • Asia-Pacific
      • Australia
      • China
      • India
      • Indonesia
      • Japan
      • Malaysia
      • Philippines
      • Singapore
      • South Korea
      • Taiwan
      • Thailand
      • Vietnam
    • Europe, Middle East & Africa
      • Denmark
      • Egypt
      • Finland
      • France
      • Germany
      • Israel
      • Italy
      • Netherlands
      • Nigeria
      • Norway
      • Poland
      • Qatar
      • Russia
      • Saudi Arabia
      • South Africa
      • Spain
      • Sweden
      • Switzerland
      • Turkey
      • United Arab Emirates
      • United Kingdom

This research report offers invaluable insights into various crucial aspects of the Ready-to-Cook Food Market:

  1. Market Penetration: This section thoroughly overviews the current market landscape, incorporating detailed data from key industry players.
  2. Market Development: The report examines potential growth prospects in emerging markets and assesses expansion opportunities in mature segments.
  3. Market Diversification: This includes detailed information on recent product launches, untapped geographic regions, recent industry developments, and strategic investments.
  4. Competitive Assessment & Intelligence: An in-depth analysis of the competitive landscape is conducted, covering market share, strategic approaches, product range, certifications, regulatory approvals, patent analysis, technology developments, and advancements in the manufacturing capabilities of leading market players.
  5. Product Development & Innovation: This section offers insights into upcoming technologies, research and development efforts, and notable advancements in product innovation.

Additionally, the report addresses key questions to assist stakeholders in making informed decisions:

  1. What is the current market size and projected growth?
  2. Which products, segments, applications, and regions offer promising investment opportunities?
  3. What are the prevailing technology trends and regulatory frameworks?
  4. What is the market share and positioning of the leading vendors?
  5. What revenue sources and strategic opportunities do vendors in the market consider when deciding to enter or exit?

Table of Contents
  1. Preface
  2. Research Methodology
  3. Executive Summary
  4. Market Overview
  5. Market Insights
  6. Ready-to-Cook Food Market, by Type
  7. Ready-to-Cook Food Market, by Meal Type
  8. Ready-to-Cook Food Market, by Product Type
  9. Ready-to-Cook Food Market, by Distribution Channel
  10. Americas Ready-to-Cook Food Market
  11. Asia-Pacific Ready-to-Cook Food Market
  12. Europe, Middle East & Africa Ready-to-Cook Food Market
  13. Competitive Landscape
  14. Competitive Portfolio
  15. List of Figures [Total: 24]
  16. List of Tables [Total: 460]
  17. List of Companies Mentioned [Total: 26]
The Future of Meal Preparation: Innovations in Ready-to-Cook Food Products
November 12, 2023
The Future of Meal Preparation: Innovations in Ready-to-Cook Food Products
With the fast-paced lifestyle of modern society, many people today find it challenging to manage their time for cooking meals. They are constantly on the lookout for fast-cooked yet nutritious food options. That is why ready-to-cook food products are becoming increasingly popular these days. This blog post explores the latest innovations in the ready-to-cook food industry and the future of meal preparation.

Subscription Meal Kits:

Meal kit subscription services have existed for a while. However, companies continually innovate new grocery delivery models, keeping customer requirements and preferences in mind. They provide all the ingredients needed for cooking a meal, with the exact proportions needed. It's worth noting that different suppliers have different philosophies on the extent of user participation in meal creation, with some offering recipe ideas only and others providing a nearly fully prepared meal that requires only a few more steps.

Healthy Frozen Foods:

It's a common belief that frozen food is unhealthy. Brands are focusing on frozen foods that have nutritionally dense ingredients, are non-GMO, and are free of preservatives. With greater options in frozen food, consumers can have various products to choose from while also balancing their health and personal convenience.

Plant-Based Toppings, Ingredients, and Cooking Methods:

With an increase in the health-conscious population, plant-based meat alternatives have already impacted the food industry. The trend has now spread to various ready-to-cook food products.

As seen in the points above, innovation and quality upgrades significantly influence the ready-to-cook food market. With constant support from producers, consumers can now prepare different meals within the comfort of their homes, using various ingredients and flavors. Looking forward to the future of meal preparation, further innovations will take place continuously, and those early adapters will enjoy efficient and convenient cooking, complete with healthy and tasteful meals. So, it's safe to say the future of cooking looks bright, efficient, and delicious.

Frequently Asked Questions
  1. How big is the Ready-to-Cook Food Market?
    Ans. The Global Ready-to-Cook Food Market size was estimated at USD 11.00 billion in 2023 and expected to reach USD 11.87 billion in 2024.
  2. What is the Ready-to-Cook Food Market growth?
    Ans. The Global Ready-to-Cook Food Market to grow USD 19.15 billion by 2030, at a CAGR of 8.24%
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    Ans. Most reports are fulfilled immediately. In some cases, it could take up to 2 business days.
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